By: PTI | New York | Published: January 4, 2018 11:18 am Netflix has announced Bright’s sequel starring Will Smith.
Despite bad reviews from critics, Netflix has greenlit a sequel to Bright, with star Will Smith and director David Ayer expected to return.
The streaming service announced the plans on Wednesday, just two weeks after the fantasy police drama debuted. Bright is Netflix’s first big-budget, tentpole-style release, with estimates that it cost at least $90 million to produce. With a sequel, Netflix hopes to turn Bright into its first film franchise, the kind Hollywood studios rely on. But it will be doing so with one of the worst reviewed films of the year. Bright has garnered just a 28 percent rating on Rotten Tomatoes.
Yet viewer data suggests Bright is a hit or, at least, a Netflix version of one. Nielsen reported that 11 million watched Bright in the United States in the first three days release. If that many moviegoers had paid tickets for Bright, it would have earned close to $100 million over its first weekend, if going by the average movie ticket price. And Nielsen’s tabulation is based on TV-connected Netflix viewing, and doesn’t include those watching on their phones or computers.