Charlotte Cho is a South Korean-American entrepreneur and founder of Soko Glam, an e-commerce platform for K-beauty products. She has long been considered the person who brought multi-step skin care to the US.

When I introduced the Korean 10-step skincare routine for the very first time in 2014, the reaction was unexpectedly positive. I say "unexpectedly" because, sure, while I was obsessed with the results I got from a multi-step regimen, I wasn't sure if others would be as into it as I was. (Thankfully, they were.)

Since then, a lot has changed for me and my face. My skin care needs are different (hello, 30s and hormonal acne!)Read More – Source

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