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An org named after Sandy Hook and dedicated to fighting gun violence just sent a powerful message as kids head back to school … depicting a school shooting on camera.
Sandy Hook Promise debuted a new PSA Wednesday called "Back-to-School Essentials," which starts out like your average back-to-school big box-style ad, plugging everyday products that kids use on campus.
As the PSA plays out, it spirals into a twisted scene of violence … depicting a school shooting, with students touting their products and then using them to escape and survive.
Survive the school year with these must-have #BackToSchool essentials. https://t.co/9KgxAQ0KGz
This PSA contains graphic content related to school shootings & may be upsetting to some viewers. If you feel this subject matter may be difficult for you, you may choose not to watch. pic.twitter.com/5ijYMtXRTy— Sandy Hook Promise (@sandyhook) September 18, 2019 @sandyhook
Some of the images shown here are incredibly upsetting. You see kids being shot in the background and falling to the ground, kids bleeding from gunshot wounds … and kids ready to stab a shooter with pencils and scissors. Perhaps the most powerful moment is when a girl hiding in a bathroom stall and texting, "I love you mom." As she plugs her excitement over having her "own phone to stay in touch," she cries in fear.
The PSA ends with a harrowing message about back-to-school season … "It's back to school tiRead More – Source